The Swan Portal is your go-to platform for exploring and selecting strategic marketing campaigns tailored to your store. Each campaign includes clear budget details and is built around a Value Ladder approach—starting with low-cost entry offers (like $3.95, BOGO or 50% off) to attract new customers, then gradually moving them toward regular pricing and higher-value orders. Once you've selected your preferred campaign, our marketing team will take care of the full setup on Meta, Google, and other platforms.